10-15 full arch cases per month. Before the DSO competition arrives. Here's how we get there.
You told us the goal: 2-3 full arch cases per doctor per month—10 to 15 cases monthly. You're priced at $22K-24K per arch. The pieces are in place, but you need more qualified consultations walking through the door, and you need them before a corporate implant center stakes their claim in Southern Utah. The window is open now.
Digital Health Score
Strong clinical foundation, significant digital opportunity
The clinical credentials are exceptional
SWOSA has the clinical foundation that most practices spend decades building. Board certifications, hospital privileges, 17,841 implants placed, and 59 combined years of experience. This isn't the problem—it's the unfair advantage being underutilized.
Board Certified Team
All 5 doctors are Board Certified—3 oral surgeons (ABOMS) and 1 periodontist (ABP). This level of specialty training is rare in regional markets.
Proven Track Record
17,841 dental implants placed. 59 combined years of experience. The clinical outcomes speak for themselves—this is a high-volume, high-success practice.
Hospital Privileges
The team is credentialed at St. George Regional Hospital, providing emergency room coverage and trauma center facial reconstruction—expertise few oral surgery practices possess.
Regional Leader
Co-founded Southern Utah Dental Study Club (2015)—35+ local dentists meet quarterly. SWOSA is the largest oral & periodontal surgery practice in Southern Utah.
The digital infrastructure diagnosis
SWOSA's clinical excellence isn't being matched by digital reach. In a market where patients increasingly discover specialists online, these gaps are costing new patient acquisitions daily.
"Super GP" Differentiation Gap
You mentioned competing against general dentists doing "everything"—implants, wisdom teeth, grafting. The public doesn't know the difference between a specialist and a GP with weekend training.
Pointless Organic Content
Your assessment: "90% of the posts we've done are pointless—they don't move the needle." Current local company lacks vision for what drives full arch consultations.
First-Mover Window Closing
Your exact words: "We want the presence before a big implant center comes...we want the reputation of being the best in full arch in the region BEFORE that happens."
Consultation-to-Case Conversion
You identified the need to train treatment coordinators to "approach full arch patients a little differently"—the closing gap between consultation and surgery booking.
Southern Utah's explosive expansion
St. George and Cedar City are among Utah's fastest-growing markets. Population growth, income growth, and housing development are all accelerating—creating unprecedented demand for specialized healthcare.
St. George
Primary MarketCedar City
Secondary Market🏗️ Major Development Projects Underway
• Black Desert Resort (5,000-acre luxury development)
• Sunbrook Village (1,200+ homes planned)
• The Ledges (golf course community expansion)
• Tech Ridge (commercial/tech hub development)
• Multiple senior living facilities targeting retirees relocating from California and Nevada
Patients are actively searching for full arch solutions
Every month, hundreds of potential patients in Southern Utah search Google for full arch implants. The demand is real, measurable, and growing. Here's what the search data reveals.
St. George Search Volume
Cedar City Search Volume
High competition indicates proven profitability. When 13+ practices are actively bidding on full arch keywords, it means the search volume converts to revenue. SWOSA already ranks for these terms—the opportunity is to capture more of this existing demand before DSO competition arrives.
High-volume, predictable revenue stream
Beyond full arch implants, wisdom teeth removal represents a massive, recurring opportunity. With 10 million procedures performed annually nationwide and strong local demographics, this is a cornerstone service for oral surgery practices.
St. George Market Potential
Cedar City Market Potential
SUU student population in Cedar City provides consistent 18-25 year-old demographic. Summer peaks (May-August) when students return home. Insurance coverage for most procedures reduces price sensitivity. Combined with 3.6% regional population growth, wisdom teeth removal offers predictable, high-volume revenue to complement full arch specialty work.
The full arch math
At $22K-24K per arch and a goal of 10-15 cases monthly, the revenue potential is substantial. Here's what hitting your target looks like.
The window is open. Let's move.
You have the clinical foundation, the market momentum, and the first-mover advantage. What's missing is the digital infrastructure to convert that opportunity into consultations. HIP Creative specializes in exactly this: building full arch patient acquisition systems for specialty practices before corporate competition arrives.